Branding Sample: Education First Credit Union

Originally founded to serve teachers, students, and school personnel, Education First Federal Credit Union has since expanded its membership to include the entire community. While its mission to educate members remained steadfast, the credit union recognized that its logo and marketing look had become dated and needed a modern look to appeal to a younger, wider demographic. Working closely with On The Mark Strategies, the credit union implemented a new brand and logo that more fully represents who the credit union is.

The new name and logo are shown on the right side. Scroll down to see how the new name and logo are used in printed collateral and their website.